Essays

Tag: geo

Illustration with text: Selection becomes judgment.

Essay

The Mediator Model

AI stands between a person and their audience. My mediator model explores findability, consistency and credible corroboration. Drawing on my own index echo, I show how a well-documented past can overshadow the present.

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Illustration with text: Who explains the world? Press, influencer, AI.

Essay

Personal Brands between Attention and Findability

ChatGPT described an earlier version of me. My own sense of who I was had moved on. What does that gap reveal about personal brands? An essay on attention, findability and the traces that shape our public image.

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